Our Newsletter:
Traceability Insider

March 2012
The FDA's Latest Ruling is Effective Immediately. Should You be Worried?

January 2012
Making the Case for Traceability

November 2011
Traceability? There’s an App for That

September 2011
GTINs – the Devil Is in the Details

August 2011
Turbocharge Mobile Marketing with HarvestMark and QR Codes

May 2011
Traceability Insider

March 2011
Have you heard of the PLU DataBar Initiative?

January 2011
It's a New Year. What's the latest on PTI?

December 2010
An Update on the PTI

August 2010
HarvestMark Launches Consumer Campaign in Portland, OR

July 2010
Produce Traceability in Foodservice

June 2010
How to Interpret the PTI announcement of "Goal Unchanged, Milestones Adjusted"

May 2010
HarvestMark Makes its VoiceCode™ Solution Open Source

March 2010
Consumer Attitudes to Traceability

February 2010
What's Going on with the PTI

December 2009
IFT Publishes Traceability Report for FDA

Holiday Issue 2009
What Happened at the FDA/USDA Hearing on Food Traceability

September 2009
Know Your Farmer, Know Your Food

August 2009
How to Avoid Synching Without Trace

July 2009
What's the Value of PTI?

May 2009
Case-Level and Item-Level Traceability-What You Need to Know

April 2009
Still Have Questions about PTI? Don't Worry, You're Not Alone

March 2009
PTI, GS1, GTIN, GLN? HarvestMark's Got the FAQs

January 2009
The First PTI Milestone is Around the Corner

December 2008
A Pivotal Year for Food Safety

November 2008
FDA Solicits Public Comment on Enhanced Produce Traceability

October 2008
Produce Traceability Initiative Action Plan Released

September 2008
How Will Greater Transparency Enhance Your Business?

March 2012
The FDA's Latest Ruling is Effective Immediately. Should You be Worried?

Español - 01 2012
Elaborando el Caso para Trazabilidad

Español - 03 2012
La Más Reciente Norma de la FDA es Efectiva Inmediatamente. ¿Debería Usted Estar Preocupado?

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Holiday Issue 2009: What Happened at the FDA/USDA Hearing on Food Traceability


On December 9th and 10th, the FDA and the USDA's FSIS held a joint hearing to solicit input on Product Tracing Systems for Food (see the Federal Register V. 74 No. 211 p 56843). Specifically they wanted to understand the core elements of product tracing systems, identify gaps in current systems, and identify mechanisms to enhance tracing systems

There was general agreement for the need for electronic recordkeeping and standardized language (e.g. GS1) to facilitate rapid recalls and better investigation of sources. There was also strong support from the majority of presenters for the need for standardized barcode-based, case-level identification to achieve whole chain traceability, generally aligned with the PTI (e.g., PMA, IFT), and that it should apply to everyone to keep a level playing field. The results of a pilot study in Florida were presented that visualized data uploaded from company internal databases- that showed the promise of whole chain traceability.

While much of the discussion focused on case-level traceability, representatives from consumer groups made a strong case to not ignore consumers as part of the equation. After all, case-level traceability is more farm-to-forklift, than farm-to-fork. HarvestMark demonstrated its visualization tools and new iPhone application for instant traceability.

United Fresh and PMA Want to Hear Your Opinion on PTI

 

A year in, the originators of the PTI are asking the industry to provide feedback on the initiative, to help guide go-forward plans. You can take the survey here, deadline is Jan 4th 2010.

Gift of Growing Campaign 2009


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3 computers. 4 cameras. 6 large bags of potting soil. 12 days. 25 lbs of seeds. And lots and lots of light.

During the holiday season we support a cause that is aligned with our values and vision. For the second year in a row we're funding school gardening programs.

This year we're funding 11 programs that give children hands-on experience about where their food comes from. The programs are at high-need and high-poverty schools in Florida, Illinois, Maryland, Michigan, New York, North Carolina, Oregon, Texas and Washington D.C.

In celebration, we decided to grow our message this year. It seemed like the perfect way to get the word out. Click here or visit www.giftofgrowing.com to see the 30-second stop motion film. We believe in the gift of growing and this is just one of the many ways that we share that gift with others.

Happy holidays from HarvestMark!